Lure by Y&F – June 2016

 

MEET THE FASHION DUO BEHIND “HER STYLED VIEW” TAMMY & LISA

Posted by Alexandra Wilson on June 02, 2016

(Left) Tammy- A Life long entrepreneur that has started multiple companies with her husband as well as maintaining her keen eye for fashion and styling. She now lives in Austin with her two boys. Co Founder of Her Styled View.

(Right) Lisa – A former model and agent for Ford Models now wife and mom to three beautiful boys living in Austin Texas. Co Founder of Her Styled View.

What’s the inspiration behind Her Styled View? 

“We are both creative types with an eye for fashion. Her Styled View started over a Sunday brunch conversation between Tammy and I. A lot of great bloggers are very young. As we would follow them and admire their style we would then have to re-style a lot of outfits to fit our lifestyle.

We are moms and wives with a busy life style. Instead of dressing for work to cocktails we have to dress for errands to sports with a meeting thrown in between all while trying to look chic and not over done so one outfit has to be able to work for our whole day and be able to transition well.”

How would you describe your individual styles?

Lisa: “I am a minimalist for sure. I tend to stick to black, white, grey and stripes. Sometimes I will throw in a floral print but it is rare! I like to see what is trending each season and then I stick to my minimalist approach to styling it.”

Tammy: “I like to stick to the classics and then add on as my mood sees fit. Some days I like to be a touch more girly and will wear ruffles or dresses and some days I am happy in a great pair of jeans and sneakers.”

What do y’all love most about fashion?

“We like to mix things that are unexpected. A flow dress with a bomber. We like contradiction in our outfits. It keeps it interesting!”

 

What are your favorite trends of the season?

“We love the slip dress and slides look, bombers and of course stripes, which to us isn’t really a trend and more of a classic but glad it is back as a trend in these upcoming seasons.”

What does your normal day look like?

“Our typical day is about the same. Get kids out the door for school. Then , Tammy and I typically work out together and after we try to find time to squeeze in some work! Then on to errands, pick up kids from school to sports, homework, dinner, bedtime for kids and then work a little more again! Its making me tired just thinking about it!”

 

What’s your advice to fashionable moms on the go?

The tennis shoe trend has been our favorite mom on the go style moment. We hope it never goes away!

Do y’all have any advice to beginner bloggers?

We are still beginners ourselves. Her Styled View just launched this year in February. So our best advice would be to do a lot of research and ask a lot of questions.There is so much good information out there on the web for starting a blog. We are still learning so much every day.

Photography Cathy Sunu